Being an easy-to-consume form of information, podcasts are gaining immense momentum. Many businesses are investing a lot of time and effort in creating podcasts, but they often miss out on promoting them and don’t reach their target audience. An email marketing campaign can be the answer. Written by Chintan Doshi Of all marketing strategies, email marketing […]

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For businesses, podcasts present a major opportunity to market themselves. They can do this in a number of ways: via sponsorship, advertising, making guest appearances or even producing a podcast themselves. For companies looking to evolve their content marketing strategy, podcasting should seriously be considered. Written by Ashley Wilson Ever since the Apple iPod hit […]

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Written by Kayleigh Alexandra Truly great marketing is the result of research, knowledge, invention, and passion. No matter how creatively skilled you are or how many years you have in the industry, your work will stagnate if your motivation declines — so you need to find ways to keep that enthusiasm alive. One of the […]

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