What Kinds of Podcasts Does Red Cup Produce?
We produce podcasts from simple conversational podcasts to complex reporting in the field. Conversational podcasts are great for brand building, awareness, for issue-oriented podcasts, comedy, and podcasts for training or onboarding. The conversation can take place with both people in the same room or in distant cities.
More complex podcasts include podcasts that record on location, podcasts at events, storytelling podcasts that include fictional elements, and podcasts that include video. We usually have three or four podcast series in production.
How Our Production Process Works
We work in series orders of ten episodes. Your podcast can be recorded in a studio or remotely, using your computer or phone. All of our clients work directly with Lee Schneider, Red Cup Agency’s founder and lead producer, to develop your ideas for episodes, book guests for them, and choose the right hosting and distribution platforms. We have a small team of editors, composers, and graphic designers to deliver a complete production package. Questions? Get in touch to discuss your production.
Production Ideas Meet Production Skills
Development. Red Cup collaborates with you to develop the podcast concept and structure. We research topics that will bring in the largest listening audiences. We develop show outlines and scripts. We participate in search and casting for the right host/interviewer. We assist with guest discovery, booking, and scheduling.
Production. We produce the episodes, add main theme music, underscore, and effects as needed. We handle all rights agreements for music and effects, working directly with our composers and sound designers.
Distribution. Red Cup provides an audio mix, audio compression and “sweetening,” and distribution via SoundCloud, Apple Podcasts, Stitcher, Spotify, Google Play, and TuneIn.
- Podcast concept development
- Outline development and script writing
- Guest booking services including guest scheduling
- Multi-track production recording
- Multi-track post production and mixdown
- Music Into and Outro
- Graphics if desired
- Show notes and Key Takeaways
We generally work on a production cycle that lasts three months.
We work with several composers to create original music for podcasts and films. If you don’t choose this add on, we work with our composers to select music from their music library and customize it for your podcast.
We create a sound design for your show, including sound effects and on-location audio.
If you want an on-site producer during the podcast recordings, there is a per diem fee, plus travel expenses if any. If you don’t choose this option, we will be recording remotely, with our producer listening in over the phone or VOIP.
We prepare media advisories and media releases to promote your podcast episodes and contact journalists on your behalf. We handle email newsletters and social media feeds about your podcast.
A Note on Ownership
You own all rights to your podcast in perpetuity, in all media and territories, including copyright and all royalty distribution rights.
Let’s Get Into Production
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