Evaluating Apple’s newest releases and how to market your book online.
The news from Apple has come fast and furious – but is it all good? In the view of some reviewers, the iPad mini landed with a thud, and some of the other latest and greatest products seem overpriced and under-featured. Jeff Haynes, editor at Techbargains.com, sorts it out for you. And MJ Rose, book marketer, author, and blogger at Buzz, Balls and Hype, tells you the best ways to market your book online. The co-author of What to Do Before Your Book Launch tells you the secrets of connecting with bloggers, making a video, and how much to obsess over your Amazon author page. TechSmart is on iTunes, Stitcher Radio and SoundCloud. On the Red Cup site, just hit the orange button to listen. To catch the MJ Rose portion of the podcast, look for the red cup in the timeline below, and click there.