57 million Americans are monthly listeners to podcasts, an audio medium that has lingered in the digital sphere for a little over a decade. But with its projected growth rising steadily in recent years, the podcast holds unlimited potential in becoming an integral medium of entertainment, education, news, and more for its digital audience.
So Many Podcasts, So Little Time
There are a vast array of podcast genres, spanning from investigative stories to comedy interview shows to daily recaps of political news. Podcasts also range from short and sweet 15-to-20 minute shows to hour-long discussions. The podcast world is a broad one, with specific niches for content that suits the listener’s hobbies, interests, and even political perspectives; they’re like television shows, but without the visual elements.
Despite the near-limitless niches and genres, there are a few constants that are similar, and are reflected within the most well-received podcasts: the format. There are a handful of formats for a podcast that are widely used by almost all shows, regardless of their topic. Every audio editor or podcast producer approaches their …