Erin Coffey Brandboom Podcast Transcript

Listen On SoundCloud: https://soundcloud.com/brandboom/erin-coffey-on-brandboom-season-1-show-2

[00:00:11] Amy: Welcome to the Brandboom Podcast where we discover trends and share tips and stories from the savviest retail brands. I’m super stoked today. My guest is Erin Coffey, owner of The High Rise, a 420 Media Platform and cannabis lifestyle brand. The High Rise does original 420 videos, hats, T-shirts, hoodies, socks, and so much more. You can find them on YouTube. They have a lot of popular episodes with more than 50,000 views. Erin, welcome to the podcast. How are you doing today?

[00:00:40] Erin: I’m doing well. Thanks for having me, Amy. I’m stoked to be here.

[00:00:43] Amy: I did a little bit of research on High Rise and I saw that you guys were doing so many amazing things producing media on YouTube, and you guys have, you know, a business selling hats and everything. As I was researching, I was listening to another interview that you were doing. And the inspiration you said in that interview for starting the brand is, you …

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Brandboom Podcast: Buyer Tips on Getting Your Brand into Retail Stores with Mary from Fab Counsel

Growing a brand and business requires a few things: A dream, determination and the right team backing you up. For fashion entrepreneurs, Mary Vallarta is someone you want to have in your corner if you hope to find success. Amy Zhou, COO of Brandboom and host of the Brandboom podcast, sat down with Vallarta, the founder of FAB Counsel — a fashion and business consulting company that offers tools and support needed for the the modern fashion entrepreneur — to talk all things retail, merchandising and how to get your line into stores.

Listen to the podcast on SoundCloud. Or just click play below. Scroll down for a deep dive into show notes and a transcript.

 

Key Takeaways:

“FAB Counsel stands for Fashion and Business Counsel and what is  that is a support and resource for fashion entrepreneurs” Mary at 3:09 “The fastest way (to get in to stores) is to have proven sales” Mary at 6:44 “Buyers are always looking for some type of reassurance that what you’re going to them will sell at …

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