How to Leverage Pop-Ups for Your Brand with Melissa Gonzalez – Podcast Transcript

Amy: Welcome to the Brandboom Podcast. I’m your host Amy Zhou. On this episode, we have Melissa Gonzalez of Lion’esque Group. Melissa is a retail futurist and expert consultant in pop-up shops, who has been awarded Design Retail 40 under 40 for her work transforming the retail environment. She will bring some deep knowledge on how pop-ups can benefit your brand, which brands should try them, and why pop-ups have become more popular. Melissa, welcome to the podcast.

Melissa: Thanks. Thank you for having me.

Amy: Well, first of all, it’s getting towards the end of 2017 for all of us here at retail, and holiday seasons are coming up. I just wanna kind of recap the year a little bit from your perspective. You build a lot of pop-up shops, how many of them have you done so far in just this year alone?

Melissa: Wow, wow. I think we’re close to nearing 20 this year.

Amy: Great. And is that usually the average for the year or has there been a lot more this year?

Melissa: It comes …

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Bill Fitzgerald of Common Sense Media on EdTech NOW Transcript

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Lee: This is “EdTech NOW,” a short podcast about educational technology and how it’s used in the classroom. “EdTech NOW” is made possible by Stackup, a Chrome browser extension that makes reading fun and easy using the entire web and delivers reading progress and online usage metrics to administrators. Now, here’s our host, Noah Geisel, Education Director at Stackup.

Noah: Hi, Lee. Great to be here with you today, and our guest today is Bill Fitzgerald, who’s director of the Privacy Evaluation Initiative at Common Sense Media. Bill evaluates the privacy practices of vendors building educational technology and was also a classroom teacher for 16 years. Bill, welcome to the podcast.

Bill: Hey, great to be here, Noah. Thank you for having me.

Noah: Bill, Common Sense Media has been around about as long as what we think of today as educational technology. And so I’m curious from the Common Sense lens, how has EdTech become more and more pervasive in our learning? And how has Common …

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Nicholas Cole Mather on the Brandboom Podcasts – Show Transcript

Listen to the podcast on SoundCloud.

Amy Zhou: Welcome to the Brandboom Podcast where we discuss trends and share tips and stories from the savviest retail brands. My guest today as Nicolas Cole Mather. So he goes by the name of Cole. I’m just gonna keep calling him Cole for the rest of the podcast. He’s an expert on branding and marketing to, specifically, Generation Z. And he’s an amazing, prolific writer with more than 200 columns for Inc. Magazine alone. Cole, I’m super excited to have you here. Welcome to the podcast.

[00:00:28] Nicholas Cole Mather: Thanks for having me. I really appreciate it.

[00:00:30] Amy: So Cole, I’ve been reading a lot of your columns and your pieces and you’ve written a lot about how people feel about millennials in general, and how they’ve undoubtedly changed the perception of the workforce culture from Big Fortune 500 companies to every little startup out there. But in your point of view, before we go into Gen Z, how do you think millennials have actually changed their expectations of …

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Erin Coffey Brandboom Podcast Transcript

Listen On SoundCloud: https://soundcloud.com/brandboom/erin-coffey-on-brandboom-season-1-show-2

[00:00:11] Amy: Welcome to the Brandboom Podcast where we discover trends and share tips and stories from the savviest retail brands. I’m super stoked today. My guest is Erin Coffey, owner of The High Rise, a 420 Media Platform and cannabis lifestyle brand. The High Rise does original 420 videos, hats, T-shirts, hoodies, socks, and so much more. You can find them on YouTube. They have a lot of popular episodes with more than 50,000 views. Erin, welcome to the podcast. How are you doing today?

[00:00:40] Erin: I’m doing well. Thanks for having me, Amy. I’m stoked to be here.

[00:00:43] Amy: I did a little bit of research on High Rise and I saw that you guys were doing so many amazing things producing media on YouTube, and you guys have, you know, a business selling hats and everything. As I was researching, I was listening to another interview that you were doing. And the inspiration you said in that interview for starting the brand is, you …

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Jaime Casap EdTech Now Show Transcript

Listen on SoundCloud: https://soundcloud.com/edtechnow/jaime-casap-on-edtech-now

Lee Schneider: This is EdTech NOW, a short podcast about education technology and how it’s used in the classroom. EdTech NOW is sponsored by Stackup, a Chrome browser extension that tracks reading online for teachers and students and delivers metrics to administrators. Here’s our host, Noah Geisel, Education director at Stackup. Hey, Noah.

[00:00:19.370]

Noah: Hey, Lee, great to be here today and great to be joined by our guest Jaime Casap, chief education evangelist at Google. Jaime, welcome to the podcast.

Jaime Casap: Thanks for having me.

Noah: Jumping right in. The first question we have for you is about panel You recently took part in at Zøcalo and Arizona State University, with the title Can digital learning dismantle the American class system? You’ve also said that education disrupts poverty and education is powerful. and to what extent is digital education especially potent and how can you see it being used as a tool for equity to dismantle the American class system?

[00:00:55.290]

Jaime: Yeah I often struggle with that word digital right in …

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Richard Chang EdTech NOW Season 2 Transcript

What follows is a full transcript of our conversation for the podcast. It has been lightly edited for clarity and includes some extended sections that are not part in the show as posted. To listen to the podcast, go to SoundCloud.

Lee Schneider: This is EdTech NOW, a 10 minute podcast about education technology and how it’s used in the classroom. EDTech NOW is sponsored by Stackup, a Chrome browser extension that tracks reading online for students and teachers and delivers metrics to administrators. Here’s our host, Noah Geisel, Education Director at Stackup. Hey, Noah.

[00:00:19]

Noah Geisel: Hey, Lee, great to be with you. And our guest is Richard Chang. He is the former associate editor of THE journal. He’s an educational technology and arts and entertainment writer, as well as an adjunct instructor Glendale Community College. Richard, welcome to the podcast.

Richard Chang: Thank you very much. It’s great to …

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CTRL Collective on Cult/Tech Transcript

Listen to this podcast on Soundcloud or on the Red Cup Agency website.

[00:00:04]

Lee Schneider: It’s the Cult/Tech podcast. I’m Lee Schneider. Joining me today are David Brin and Taleia Mueller of CTRL Collective. Welcome to the podcast to you both.

David Brin and Taleia Muelle: Thank you.

[00:00:16]

Taleia: So CTRL Collective is a co-working space. We really wanted to be able to offer entrepreneurs, startups, and established companies a place with a lot of soul, a lot of heart, to drive them and propel them forward in their field.  So  we created a space that really is community focused where we base everything ..

Lee: The space operates on its own version of the 80/20 rule. Eighty percent of your time you’re working on your own project, Twenty percent of the time you’re giving back to the community.

[00:00:47]

Taleia: So we’ve done toy drives,  we’ve done food charity things where we get all sorts of food donated. We’ve done soup kitchens.

[00:00:55]

David: Then we set out to figure out how to make that community a little bit …

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Cheryl Clements of PieShell Cult/Tech Transcript

Listen on SoundCloud: https://soundcloud.com/redcupagency/cheryl-clements-of-pieshell-on-cult-tech

This transcript has been edited for clarity.

Lee Schneider: It’s the Cult/Tech podcast. I’m Lee Schneider. Joining me today is Cheryl Clements, the founder and CEO of PieShelll. PieShell is a crowdfunding platform that emboldens and empowers food and beverage entrepreneurs and enthusiasts.

Hey Cheryl, welcome to the podcast.

[00:00:17]

Cheryl Clements: Hi, Lee. Thanks so much for having me.

Lee: First, just tell me a little bit about your background. Why are you the person to be doing this?

[00:00:24]

Cheryl: Oh I love and adore food and come from a long line of what, back in the day, were called hard working women. Now we get fancy names like entrepreneurs. But they were always in the food space and so I’ve always loved that, and I adore technology, and the two of them coming together have worked really well. I’ve worked about 18 years in installing a large software package called SAP. And they always say to take two things that you love the most in a try and make …

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Henry Albrecht Cult/Tech Podcast Transcript

Listen to the podcast on SoundCloud.  https://soundcloud.com/redcupagency/henry-albrecht-of-limeade

Lee Schneider: This is the Cult/Tech Podcast. I’m Lee Schneider. Limeade is a corporate wellness technology company that drives employee engagement. The platform inspires happier, healthier and more productive employees.

Henry Albrecht:  One of the amazing things that I love about what’s going on in the market now versus ten years ago is 10 years ago we would bring up topics of resilience or mindfulness or just the word well-being and corporate HR and benefits leaders and even CEOs would kind of laugh us out of the room.

Lee: Henry Albrecht is CEO and board director of Limeade and he joins me today on the podcast to talk about how companies are implementing effective workplace wellness programs.

[00:00:48]

Lee:  Henry, welcome to the podcast.

Henry:  Thanks, Lee. Great to be here.

[00:00:52]

Lee: We have to start with a big question. Why is workplace well-being important?

Henry: Well, it’s important to me because I’ve found that my life at work has a huge impact on my life at home and …

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Jared Chung of CareerVillage Cult/Tech Podcast Transcript

Listen to the podcast on Soundcloud: https://soundcloud.com/redcupagency/careervillagejaredchung

Lee: It’s the Cult/Tech broadcast, I’m Lee Schneider. Joining me today on the show is Jared Chung, founder of careervillage.org. On Career Village, students post request for career advice. The platform matches those requests with an online pool of working professionals, who answer. For educators and others, Career Village represents a new resource to help students succeed. Hey, Jared, welcome to the podcast.

Jared: Thanks for having me.

Lee: So you are crowdsourcing career and school guidance for youth. How did you get the idea to do that?

Jared: So that’s a pretty good description, I mean, crowdsourcing is the core. And the idea came from my own experiences as a young person, trying to get career advice and then as an adult, in my spare time, giving career advice to youth. I guess a little backstory is that, I grew up in New York. And when I was a young person, I was very career-oriented because for me, thinking about what I was gonna do after education meant thinking about how …

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