Using Podcasts as an Education Platform

Podcasts are typically an entertainment platform; listeners tune in because they enjoy the content. But you can do a lot more with audio content than just entertain. Fewer and fewer people take the time to sit down and read or watch videos, and there’s a growing interest in mobile information. If you’re invested in learning — in the classroom or in the office — podcasts can help you deliver educational content in ways that traditional content can’t.

Audio is a common tool in educational environments, so when we talk about podcasting as an educational platform we’re talking about podcasting as a complete model. That includes the production, distribution, and syndication methods that come with it. In traditional educational environments, audio is consumed on-platform or distributed directly to the student. Podcasting, on the other hand, lives on the web; it’s available to both students and non-students and it serves as both an education tool and content marketing.

Podcasts in a K-12 Environment

Educational software development moves slowly and the student experience of the content is generic.Traditional audio content in educational environments …

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Nick Gray of Museum Hack on the Cult-Tech Podcast

Museum Hack leads what they call “renegade” museum tours for individuals, private groups and company team building in New York, DC, San Francisco and Chicago. Nick Gray, the founder and CEO, is here to tell us how it works, and what a renegade museum tour is, anyway. Nick has some valuable lessons for startups and marketers: He has used content marketing to help his company become better known.


Key Takeaways:

“Our tours are two to three times as fast as most museum tours and they’re led by an amazing cast of characters.” Nick at :43 “I’ve just wanted to create a great experience for my friends and that’s what this business is really rooted in.” Nick at 4:18 “We choose our guides based on their storytelling ability and it’s very hard. Usually we’ll have over 200 applicants apply for one job opening” Nick at 6:09 “What happens is people come on a tour with us and they really really like it. They see it’s legit and that our tour guides are amazing and presenters and …

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Tricks To Creating A Successful Online Catalog

The whole world is going digital. From newspapers to shopping, the web is the place to succeed. This means that your designs, products, and ideas need to be available and presented to potential buyers online. You need a catalog and you need it now. But if it were easy to create a successful online catalog, then everyone would be doing it.

You can read the rest of the article by Kate Durocher here.

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Henry Albrecht of Limeade on the Cult/Tech Podcast

Limeade is a corporate wellness technology company that drives employee engagement. The platform inspires happier, healthier and more productive employees. Their tagline is “great companies invest in the well-being of their people, and in return, employees invest in the well-being of the company.“

Henry Albrecht is CEO and board director of Limeade. and he joins us today on the podcast to talk about how companies are implementing effective workplace wellness programs. Listen right here, on SoundCloud, or iTunes, or read the podcast transcript.

Key Takeaways:

“I’ve found that my life at work has a huge impact on my life at home and my relationships with my friends and family and how I feel every day.” Henry at 1:03 “We actually use kind of the voice of the human being to determine what well-being is. ” Henry at 1:47 “One key to successful programs versus ones that aren’t so successful is try to take in the whole person and also their motivation not just where they are right now but what do they care …

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How to Come up with Podcast Story Ideas

Whether you just made the leap into podcasting, or are a seasoned podcaster chances are you are always on the lookout for great content to share with your audience.

If you’ve been podcasting for a while, it can sometimes feel challenging to come up with new, fresh, and relevant ideas to share with your audience. You may even feel, at times, like you’ve covered it all.

If you are just starting out, you may also struggle but for a different reason. You want to know how to be selective and choose the right story idea for your podcast that resonates, and helps you attract, retain, and grow your audience.

With more than 8 million podcast episodes published to the iTunes store in more than 100 languages and over a billion subscribers (according to MacWorld), your audience has a lot of choices in terms of content. Coming up with strong story ideas is a critical, and often overlooked first step to creating successful podcast episodes.

How to Brainstorm

The first place to start coming up with story ideas for …

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Talking about Chatbots with Jeff Dodge

Jeff Dodge is the General Manager of BlueMetal, an interactive design and technology architecture firm, matching the most experienced consultants in the industry to the most challenging business and technical problems. This is an interview I did with Jeff about chatbots.

Lee: Chatbots have the potential to be a frictionless kind of customer engagement, but will they ever be smart enough to satisfy us?

Jeff:  I suppose you can look at that as a way of setting expectations. I prefer to call them narrow artificial intelligence, and in fact, even our branding of that type of experience has evolved into a conversational agent now. I think artificial intelligence almost sets the expectation too high, but since Mark Zuckerberg featured chatbots at the F8 Conference last year, there’s been a ton of buzz and attention around this. And I think chatbots, to me, has evolved to sort of have a sort of commercial or gimmicky persona to it. So I prefer more of an enterprise approach, which I think narrow artificial intelligence resonates with.

Lee: How do …

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The Best Podcast Formats

57 million Americans are monthly listeners to podcasts, an audio medium that has lingered in the digital sphere for a little over a decade. But with its projected growth rising steadily in recent years, the podcast holds unlimited potential in becoming an integral medium of entertainment, education, news, and more for its digital audience.

So Many Podcasts, So Little Time

There are a vast array of podcast genres, spanning from investigative stories to comedy interview shows to daily recaps of political news. Podcasts also range from short and sweet 15-to-20 minute shows to hour-long discussions. The podcast world is a broad one, with specific niches for content that suits the listener’s hobbies, interests, and even political perspectives; they’re like television shows, but without the visual elements.

Despite the near-limitless niches and genres, there are a few constants that are similar, and are reflected within the most well-received podcasts: the format. There are a handful of formats for a podcast that are widely used by almost all shows, regardless of their topic. Every audio editor or podcast producer approaches …

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Jared Chung of on the Cult/Tech Podcast

Joining us on the show today is Jared Chung, founder of CareerVillage.  Students post requests for career advice on the site, and CareerVillage matches those requests with an online pool of working professionals who answer. For educators and others CareerVillage represents a new resource to help students succeed.

Key Takeaways:

“But if we were talking about their future, it was personal to them, it was a passion of mine, and I could really connect with students.” Jared at 3:43 “I think for students, what we need to remember about your average American high school freshman is that, if you’re talking to them about careers, you’re probably having the first conversation that they’ve ever had about careers, right?” Jared at 5:38 “We’ve learned that it’s very important to make sure that we don’t overtax our volunteers ” Jared at 9:30 “So I think there’s something about being true to the students and meeting them where they are” Jared at 10:59 “Basically, we have career advice. Career advice is great. That career advice to show up first on Google, on …

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